Timeline: March – June 2022
Role: Brand Designer, Video Editor
Tools: Adobe After Effects, Figma, Numbers
Field: Branding, IT Infrastructure, Hyper-Converged Infrastructure, Compute Virtualization, Enterprise Cloud
时间：2022 年 3 月 — 6 月
角色：品牌设计师、影片制作
工具：Adobe After Effects、Figma、Numbers
领域：品牌、IT 基础架构、超融合基础设施、计算虚拟化、企业云
Collaborated with the marketing team to write copy and ensure logical framing of information; used Figma to create storyboards and high fidelity graphics; created information architecture forms and used them as the basis for presenting the film to music design vendors; used form scoring to provide efficient feedback on how similar the music samples were to what was expected; created videos in Adobe After Effects and kept engineering files well organized.
与市场团队协同撰写文字稿件，确保信息框架的逻辑性；利用 Figma 绘制故事板和高保真画面；制作信息架构表格，并以此为基础向音乐设计承包商介绍影片；利用表格评分，高效反馈音乐设计样品与预期的相似度；在 Adobe After Effects 中制作视频，并保持工程文件井然有序。
Unlike the last product video, I didn’t just consider the end viewer's experience, but also structured and systematized the narrative, visual symbols, brand expressions, music, engineering files, etc., connecting different areas in a complex coordinate system and serving to create a cohesive brand, rather than working on a single point and focusing on only one aspect of it.
与上次制作产品视频不同的是，我不仅仅只是考虑最终观看者的感受，也要令文稿叙事、视觉符号、品牌表达方式、音乐、工程文件等结构化、系统化，在复杂的坐标系里连接不同领域的事物，并为创建有凝聚力的品牌服务，而非单点工作、只是注重其中的某一个方面。